Post image for Helping a Brighton retail outlet stand out online

Helping a Brighton retail outlet stand out online

by abisignorelli on June 12, 2011

Alice Dreams Home Page

Alice Dreams Home Page

A few months ago, we were asked to help a fabulous new retail outlet, Alice Dreams, get online – a gorgeous little shop specialising in all things Alice in Wonderland. We were so excited to be dealing with such a unique project – unique as the shop owner planned to create a huge Alice themed mural on the side of the shop.

With such a visual business, we were thrilled to be able to put our photography skills to good use – something that would really help the business stand out online.

We chose to replicate the imagery used for the shop and mural on the website – picking out the same lettering and using as many of the mural images and product photos on all of the pages.

Alice Dreams on Facebook

Alice Dreams on Facebook

We created a Facebook page to help keep fans up to date – again, taking advantage of using photos and imagery as much as possible to keep fans engaged.

Alice Dreams on Twitter

Alice Dreams on Twitter

And, of course, we set them up on Twitter to start building a network of fans and influencers to help spread the word.

Not a lot sells a product more than a good photograph and we realised this was absolutely key for Alice Dreams.

The gorgeous little shop has been doing brilliantly since it opened in April and we’ve been asked to think about setting up an online shop to help getting the word spreading globally.

Whether you’re an Alice in Wonderland fan or not, do pop by and check out Alice Dreams in Middle Street in Brighton Lanes. And make sure to check out the amazing mural on the side of the building!

Alice Dreams mural

Alice Dreams mural

Alice Dreams Shop Front

Alice Dreams Shop Front

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